Increase the performance of your website with effective WordPress speed optimisation and enjoy a smooth running website.
I provide WordPress speed optimisation services. I offer comprehensive advice and specialist support. If you are interested in my help, I invite you to visit the site WordPress specialist. I will be happy to help, call me on (+48) 579 066 987.
The importance of WordPress speed optimisation
The loading speed of a website has a huge impact on its visibility in search resultsas well as on user comfort. Particularly in a rapidly growing city like Poznan, where competition in the online sector is intense, fast-loading websites are crucial. High rankings in Google and a positive user experience start with a well-optimised WordPress website.
Basic steps to optimise WordPress speed
In my WordPress optimisation work, I start with basic steps that always yield tangible results:
- Use of light motifs - Many themes contain unnecessary code that only slows down the site.
- Minimising the number of plug-ins - Each additional plug-in is additional code that must be loaded.
- Image optimisation - Images should be compressed to reduce their size without loss of quality.
Preparing the site for an audit
Before starting advanced optimisation, I perform a site audit. I check which elements of the site are slowing it down the most. Tools such as GTmetrix or Google PageSpeed Insights provide detailed reports, pointing out areas that need to be optimised.
Advanced speed optimisation techniques
After the initial steps and audit, I move on to more advanced techniques:
- Introduction of cache - Using plug-ins such as W3 Total Cache or WP Super Cache significantly reduces page load times.
- Code minification - Reduce the size of CSS, JavaScript and HTML files by removing unnecessary characters such as spaces and comments.
- CDN (Content Delivery Network) - Using content delivery networks to serve pages from the nearest user servers.
- Lazy loading - Delayed loading of images and other heavy site elements that are only seen when the user scrolls to them.
WordPress database optimisation
The database is the heart of any WordPress site. However, it can often be neglected, leading to it being overloaded. Regularly cleaning the database, deleting unused tables and optimising the tables are key steps I take to keep the site running more smoothly.
Plug-ins to support optimisation
In Poznań, many companies use plug-ins that automate optimisation processes. Here are some of them:
- WP-Optimize - Ideal for database cleaning and optimisation.
- Autoptimize - A plug-in to enable code minification and integration of various resources.
- Smush - Excellent for compressing images without loss of quality.
Monitoring and continuous speed optimisation
Optimising the speed of a WordPress site is not a one-off task. It is necessary to continuously monitor your site's performance. I recommend regular reviews, especially after major updates or changes to the site.
If you want to learn more about creating effective WordPress sites, I recommend reading the article: Creating Effective WordPress Websites for Business